Interestingly, these email marketing pros, from a range of industries and types of companies, were doing things that were costing them lots of time and money in creating emails. Respondents included designers, developers, marketers, and marketing operations managers as well as those who work to make certain the emails their organizations are creating are compliant with company branding guidelines and appropriate regulations. We surveyed people just like you to better understand how they were creating emails. That’s one of the key findings of research recently conducted by Stensul. Around 80% of all brands take more than one week to create just one email. In all likelihood, it takes more time and money than you’d like. Creating an email is a complicated process.
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